You were going to do something productive.
Then you saw a domain name and thought, “What could possibly be on that?” Now we’re here. I could pretend this was a sophisticated customer journey, but “I wonder what’s behind that door” has been doing the heavy lifting for centuries.
A memorable name earns a look.
What happens after the click matters too. The page has to be clear, useful, or at least worth the ten seconds it borrowed. Ideally all three. You have now reached the part where I gently mention that I build websites.
Leave with something useful
Check whether the click was worth it.
Ask a person who doesn’t already know your business. Resist helping them during the test.
- Show the first screen briefly.
- Ask: what do you think this business does?
- Ask: who do you think it is for?
- Ask: what would you click next?
- Write down their actual answers before explaining the page.
Take the prompt. Try it yourself.
This only copies text when you click. It does not send your information to an AI service.
The actual useful part
If your business could use a memorable online home with a clear offer and contact path, tell me what you have in mind.
Tell William about your project See the work first ↗Still curious? Try wwwdot.wtf. Or take the scenic route through business.definitelynotavirus.link.